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Mintel Reports
AI Research Tool
  • Resource available to authorized IU Bloomington users (on or off campus)
Mintel Reports
AI Research Tool
  • Resource available to authorized IU Bloomington users (on or off campus)

Subjects:
Types:
Vendors:
Permitted Uses:
Interlibrary Loan: Not Permitted
Terms of Use: Terms of Use
Coverage:
Varies by report - New or updated reports are released monthly.
Simultaneous User Limit:
Unlimited simultaneous users

Description

Please note: Mintel allows access for IUB faculty, staff, and students only. Market research reports covering US and International markets with an emphasis on consumer products and industries. 

More Info

Mintel Reports offers product and industry market research reports covering US and International marketplaces. Each report combines data and analysis of the competitive landscape, supply chain, market-share size and trends, and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. Reports may be downloaded as RTF (rich-text format) files; tabular data may also be saved as CSV (comma-separated values) files. 

AI Research Tool

The Libraries' subscription includes access to Mintel Leap, a closed-loop AI platform. It is built exclusively on Mintel's proprietary research and human analysis. 

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